Sense360
Providing 360° Insights that help world-class companies continuously measure and optimize their business strategies and tactics.

Our Team

Eli Portnoy

CEO/ Founder


Eli’s job is to work on all the things no one else wants to do. Prior to starting Sense360 he was the co-founder and CEO of Thinknear which was acquired by Telenav and before that he was at Amazon. Eli has an MBA from Harvard Business School and a BA from UPenn.

Kamil Mroczek

CTO/ Founder


Kamil leads our engineering and Halo team. Previously he was the lead engineer at Thinknear where he helped design and build the tech infrastructure to handle over 100 billion monthly requests, while maintaining a 99th percentile response time of 75ms. Kamil has a Bachelor of Computer Science from Waterloo University.

Mikey Renan

Director of Business Operations


Mikey is the glue that holds the team together, doing everything business, operations, and marketing. He too came from Thinknear where he started as an intern rising through the ranks to become the star Product Manager. Mikey has a BA from Northwestern University.

Caitlin Hawkins, PhD

Principal Data Analyst


Caitlin is a data and process nerd with a unique ability to operate at the right “level of zoom” for any given situation. She is passionate about generating insights from data that truly solves a customer problem. Caitlin has a Doctorate in Industrial Systems Engineering from the University of Southern California.

Ori Konstantin

Director of Product


Ori knows knows sensors and the data they produce inside and out. He too hails from Thinknear where he did everything data related, from building optimization algorithms to creating the first industry index around location accuracy. Ori has a BS in Biomedical Engineering & Economics from Northwestern University.

Margaryta Rashev

Strategic Partnerships


Margaryta focuses on working with clients to identify their most significant challenges and helping them solve them. She brings first-hand industry knowledge and insight into what customers need through her time at Cardlytics where she helped grow the Restaurant Partnerships division. Margaryta has a BS from Virgina Commonwealth University.

Alex Bourdeau

Client Services


Alex relentlessly pursues value for clients. He brings knowledge, tools, and years of consulting experience to help clients navigate uncertainty and make strategic decisions based on data and analytics. Alex earned his BBA from University of Texas at Austin (McCombs) and MBA from Northwestern (Kellogg).

Parker Lowrey, PhD

Head of Data Science


Parker leads data science at Sense360. He’s passionate about pragmatic machine learning yet has a penchant for efficiently transferring cutting edge theoretical work into real world systems. Parker received a Doctorate in Mathematics from the University of Texas at Austin and came to us from a Lead Data Scientist role at Activision.

Karan Talati

Software Engineer


Karan is a software guy that is passionate about digitalizing the physical world. Previously, he worked at SpaceX building up its automated test and manufacturing processes and designing APIs for its connected factory. Karan has a BS in Mechanical Engineering from the University of Illinois at Urbana-Champaign.

Lesley Greene

Client Success & Analytics


Lesley’s focus is on ensuring that we are always delighting our clients. When not doing that, she is building internal efficiency as we scale – which basically means she creates rules and protests when people break them. Previously, Lesley spent time scaling consumer marketplaces and built her business skills at McKinsey&Company. Lesley has an MBA from Northwestern and a BA from Notre Dame.

Christopher Paulicka

Senior Software Engineer


Christopher likes to make things better. His areas of expertise include virtual reality, video games, MDDB visualization, embedded systems, solar, robotics, CAD/CAM, search, social graphs, lead gen, monetization and advertising. His desire to find and create connection, hiding the complexity of the machines, aims to make processing data more human, and thus…better. Christopher has a BA in Math and Computer Science from UC Berkeley.

Brian Porter

Data Analyst


Brian is fascinated by the intersection of physical and digital, striving to uncover physical patterns that are unseen but for combing through data. He first recognized this interest working at Westfield where he observed that people’s movements through malls could be quantified and used to make predictions on the performance of assets in the future. Brian has a BS from USC.

Om Patri, PhD

Data Scientist


Om is passionate about data-driven systems and bringing cutting-edge machine learning research into large-scale, real-world applications. He works on the full data pipeline from processing raw sensor streams to generating data-backed conclusions. Om has a PhD in Computer Science from USC, where his dissertation was on modeling and mining events from time series data in energy applications.

Matthew Barnes

Lead Mobile Engineer


Matt has two passions in life: Making innovative products and inspiring starting engineers and designers to do the same. He has a decade of mobile development experience and dozens of widely used consumer applications published for both the iOS and Android platforms. Matthew is an autodidact but will reluctantly claim a PhD in Medieval Metaphysics from Miskatonic University (Go ‘Pods!).

Michael Allenson

Head of Industry Solutions


Michael helps clients turn insight into action. He has worked for several top-notch firms helping clients obtain business intelligence through various types of customer and market research including MaritzCX, Technomic, and Diamond Technology consultants. Michael has an MBA and a BA both from the University of Chicago.

Dan Krauser

Head of Investor Analytics


Dan’s interests lie at the intersection of alternative data and financial investing and analysis. Spearheading our investor insights product & solutions, he brings over a decade of experience working at one of the world’s largest financial software and data companies, where he held positions in sales, product and research. Dan has a BA from Syracuse University.

Bear

Chief Dog Officer


Bear spent years working his tail off to earn the title of CDO at Sense360. When he’s not busy running the business, he can be found running in parks. He’s currently on probation for licking a co-worker…it’s been a ruff month for Bear.

Our Culture

One Team

We are one team with a single goal – to build an amazing company. If the company wins, we all win. We build the team by looking for amazing teammates who will elevate the team over individual genius.

Always Improving

We believe that best people never stop learning and growing and that the only way to do that is to be humble and eager to be better. We crave feedback, we aren’t defensive, and we internalize it. We are also equally as comfortable giving constructive and helpful feedback.

We Are All Owners

We empower everyone at the company to own their work. Owners want lots of responsibility, have authority and freedom to make real decisions, surface bad news quickly, and ask for help when they need it. A company of owners also means that ideas come from everywhere, that we all learn from each other, and titles and seniority don’t matter.

Scrappiness

We are trying to do something transformative while also taking on the biggest and most resourced companies in the world. The only way we can pull off the impossible is to simplify everything to its core, only spend time and money on what truly matters, and work very, very, very hard.

We Have Fun

Buliding a company is hard work, but is also needs to be incredibly fun and rewarding. We don’t just work together; we also make the time to have fun. This includes team outings, dinners, ping pong, halo and clipper games.

Our Investors

In The Press

The [Pumpkin Spice Latte] launch followed more than 150,000 incremental visits on the first two days, as stated by Sense360.

According to information from the research firm Sense360, McDonald’s averaged 22 million visits per day from Aug. 9 through Aug. 17, when the chain was running its step counter Happy Meal promotion.

Sense360 CEO Eli Portnoy says his company, which builds location services for apps, studied 6.4 million quick-service visits in July…As Portnoy notes, many chains tend to do better regionally (Starbucks, for instance, is actually more popular than McDonald’s in Los Angeles).

Chick-fil-A conducted its annual Cow Appreciation Day about a month ago…Data collected by Sense360 indicates how exceptionally savvy this seemingly silly promotion ends up being for the chicken-based chain. In fact, data analysis for the day shows that the event generates more than $8 million in foot traffic.

According to Sense360, which is a competitive intelligence firm with data on more than 5 million quick-service restaurant visits a month, the traffic has improved considerably at Starbucks stores in the recent months despite a slowdown in the restaurant industry.

If those developers and users alike could harness the information from sensors (paired with information from the services themselves), they could present experiences at the exact right time and place.

Sense360 intends to help app developers interact more fully with their users by leveraging information gathered by the sensors in users’ phones.

Portnoy and co-founder Kamil Mroczek (also Sense360’s CTO and a former software engineer at Thinknear), are looking to push boundaries.

…the technology can use the data to help application developers better engage and retain their users and combat the high churn endemic to the mobile application business.

…Sense360’s report backed this by showing a significant shift toward full serves compared to quick serves on Memorial Day. Versus the typical Monday, Cracker Barrel, Bob Evans, Perkins, IHOP, and Red Robin showed gains, while El Pollo Loco, Potbelly Sandwich Shop, Captain D’s, and Chick-fil-A were down from normal business.

A new study from data insights firm Sense360 found that restaurants offering delivery through third-part apps are not cannibalizing in-store sales. Instead, delivery is reaching consumers who wouldn’t otherwise frequent their restaurants. The study, which was conducted by tracking the mobile phone location data of consumers before and after downloading third-party delivery apps, found that consumers with delivery apps installed on their phones go out to fast food and fast casual restaurants 5% less than do people without them.

In fact, the third-party delivery services have created new occasions for diners to purchase foods from the restaurants. Not only are customers browsing third-party delivery apps and trying new, local restaurants, but they are also choosing delivery at times that they wouldn’t normally be able to go to a restaurant.