by Eli Portnoy | Apr 13, 2017 | Uncategorized
As we mentioned last week, chicken brands are on the rise amongst QSR restaurants. In this vein, Restaurant Brands International has recently jumped on the chicken bandwagon with their acquisition of Popeyes for $1.8 billion. The question is: is RBI planning on riding...
by Eli Portnoy | Nov 11, 2016 | Marketing
Ron Ruggless just wrote a great article in NRN about the freebie promotions many restaurants ran during election day 2016. Using Sense360 data he analyzed the effectiveness of those promotions and overall consumer changes that occurred on Nov 8th. Below is a quick...
by Eli Portnoy | Oct 23, 2016 | QSR, Study
Chicken QSRs Across the Country There’s a great game of chicken raging in the quick-serve restaurant market right now. Over the last two months, QSRs serving primarily chicken have taken roughly eight percent of the entire QSR market across the nation, according to...
by Eli Portnoy | Oct 17, 2016 | Study
The Beginnings of a Dynasty The story of Panda Express, America’s favorite fast Chinese cuisine QSR, is an impressive one. The Panda Express dynasty began with Panda Inn, an upscale table service Chinese restaurant opened by the Cherng family in Pasadena, California,...
by Eli Portnoy | Oct 13, 2016 | Study
Potbelly, Who? Many people in the United States have likely never heard of Potbelly Sandwich Shop. With locations almost exclusively in the Midwest, Mid-Atlantic, and Texas, Potbelly is geographically limited in ways that many of its competitor QSRs are not. For...
