by Mikey Renan | Apr 3, 2017 | Market Insights, QSR
Chicken on the Rise 2016 proved to be a tough year for QSRs but Sense360 data shows that a certain eating category is coming into 2017 with some momentum. Sense360, a market insights company that observes the visitation behavior of customers, highlights that chicken...
by Mikey Renan | Mar 27, 2017 | Uncategorized
QSR visitation is seeing a noticeable decline with the start of the new year. What’s more, is a lot of this reduction in traffic can be attributed to the industry’s most loyal customers. Check out the article, Heavy QSR users cut back last month on Nation’s Restaurant...
by Mikey Renan | Mar 7, 2017 | McDonald's, Sense360
The Wall Street Journal published an article this week highlighting a significant strategy shift from McDonald’s, noting that the company has lost 500 million orders in recent years. The market loss was due to a lack of understanding of its true customers and...