NRN Frequency Report powered by Sense360

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Leading food service publication, Nation’s Restaurant News, is partnering with Sense360 to bring real-time, 360° insights to their readers. Each month, Sense360 will be reporting on the frequency of customer visits to the top 50 limited-service chains by average customer. The report provides actionable insights that brands can leverage to optimize their various promotional strategies and tactics, which is in…

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Popeyes Acquisition Shows Room For Improvement, But Can They Do It Louisiana Fast?

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As we mentioned last week, chicken brands are on the rise amongst QSR restaurants. In this vein, Restaurant Brands International has recently jumped on the chicken bandwagon with their acquisition of Popeyes for $1.8 billion. The question is: is RBI planning on riding the chicken trend or accelerating Popeyes faster than the category? Our look at customer retention data suggests…

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