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QSR Competitive Benchmark – July 2016 Data

QSR Competitive Benchmark – July 2016 Data

by Eli Portnoy | Aug 5, 2016 | QSR Competitive Benchmark

July 2016 was another strong month for McDonald’s and Starbucks, who held on to the top 2 positions respectively in three out of four National categories: Visit Share, Customer Visitation Frequency, and Customer Loyalty. In the one category that the two brands didn’t...
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