Panda Express – The Beginnings of a Dynasty

Panda Express – The Beginnings of a Dynasty

The Beginnings of a Dynasty The story of Panda Express, America’s favorite fast Chinese cuisine QSR, is an impressive one.  The Panda Express dynasty began with Panda Inn, an upscale table service Chinese restaurant opened by the Cherng family in Pasadena, California,...
Potbelly, The Sandwich Mecca Underdog

Potbelly, The Sandwich Mecca Underdog

Potbelly, Who? Many people in the United States have likely never heard of Potbelly Sandwich Shop.  With locations almost exclusively in the Midwest, Mid-Atlantic, and Texas, Potbelly is geographically limited in ways that many of its competitor QSRs are not.  For...
Taco Tuesday – Great Marketing For Del Taco

Taco Tuesday – Great Marketing For Del Taco

Taco Tuesday is a tradition across America. Its history is often disputed with many trying to take credit, including Taco John’s which trademarked the name in 1989. But its place in American pop culture shouldn’t be questioned, especially after making a recurring...